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7726 Winegard Rd 2nd Floor, VO-310, Orlando, FL 32809

About us

Experience from the other side of the negotiation.

More than 10 years in the car business and experience as a Finance Manager, now applied from the buyer's side.

01 — Carolina

Carolina Rincón

Strategic automotive and financial consultant

Carolina spent more than a decade inside the automotive industry, where she learned how vehicle purchase and financing deals are structured from the inside.

That experience is the foundation of her consulting: understanding the complete process to anticipate scenarios, prepare each deal, and negotiate with judgment.

Carolina Rincón next to a vehicle

02 — Story

From Finance Manager to consultant on the buyer's side.

For years, Carolina worked on the business side of the automotive industry: structuring deals, reviewing profiles, and seeing up close how financing decisions are made.

Along the way she confirmed something simple: most buyers arrive at the dealership without a strategy, without fully understanding their scenario, and without knowing what to ask.

That observation led to her decision to switch sides: working for the buyer, preparing them before the negotiation, and accompanying them through the entire process.

03 — Experience

What that experience brings.

Knowledge of the complete process

How a deal is structured, what institutions evaluate, and what factors influence the terms.

Deal structuring

Down payment, trade-in, negative equity, terms, and financing alternatives analyzed as a whole.

Profile reading

Understanding of how different profiles may be evaluated, including limited credit, first purchases, or passport buyers.

Negotiation with judgment

Negotiating the complete structure of the purchase, not just the price or the monthly payment.

Carolina Rincón, Certified Professional in Financial Services

04 — Certification

Certified Professional in Financial Services

Awarded by

Association of Finance & Insurance Professionals (AFIP)

Professional credential in financial services awarded by the Association of Finance & Insurance Professionals (AFIP), which adds a professional foundation to the analysis and financial structuring of each deal.

View certification

05 — Philosophy

It's not just about getting an approval.

It's about knowing whether that approval is really good for you.

It's not just about negotiating the price.

It's about negotiating the complete structure of the purchase.

06 — Values

Working principles

  • Strategy

    Prepare before negotiating.

  • Transparency

    Explain scenarios and terms clearly.

  • Buyer representation

    Always work from the client's perspective.

  • Education

    Help you understand your deal.

  • Financial discipline

    Consider the complete cost, not just the payment.

  • Efficiency

    Reduce unnecessary steps and save you time.

  • Integrity

    Never promise what can't be guaranteed.

07 — Next step

Is your next purchase ready to be done with strategy?

Apply for the consultation and let's evaluate your scenario together.

Apply for the consultation
Signing the paperwork of a vehicle purchase deal